recent work

localizing national brands

We know the BK Whopper is one of America’s favorite sandwiches, but how do we convey that it’s one of Hawaii’s favorite sandwiches? By updating another Hawaiian favorite: the song “Fish & Poi”.

Saigon Garden came to us with a problem. They were lost in a sea of fairly unmemorable Vietnamese restaurants, even though their mantra, “Fresh + Healthy” and their age-old recipes from Grandmother Dang clearly put them in a different class.

luxury positioning

A high-society, classically stylish jewelry designer that specializes in yellow diamond settings selling for upwards of $1.3 million. A new positioning, a new corporate identity, The Harris Agency’s efforts on Hildgund give it a bit more sparkle.

a historical branding

The Honolulu Symphony Orchestra, Hawaii’s finest musical experience since 1901, is newly reformed. There’s a new board, a new mission and a lot of goodwill, but it takes a creative, award winning logo to announce to the world “We’re back”.

re-branding a local legend

Maui Diver’s Jewelry was founded in 1958 by a group of friends who discovered a rare black coral off the deep ocean of Maui. Now they’re a multi-million dollar company. The Harris Agency updates their work with a fresh new look and attitude.

capturing big island lifestyle

From a simple coupon flyer to a 75 page mini-lifestyle magazine, The Harris Agency has helped to bring a solid, family-run local grocery to a place where foodies across the Big Island eagerly await the next issue.